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Target Zero Strategic Highway Safety Plan released

January 2, 2014

Governor Jay Inslee has approved and signed the 2013 update of Washington State’s Strategic Highway Safety Plan, Target Zero©.

In 2000, Washington was the first state in the nation to set the aggressive goal of zero traffic deaths and serious injuries by 2030. Target Zero is a detailed roadmap that coordinates the efforts and funding of all traffic safety organizations across Washington State, uses the most effective strategies, and tracks progress toward the ultimate goal of zero traffic deaths.

“We want all Washingtonians to join us on the Target Zero Team and continue our vision of saving lives,” said Darrin Grondel, Director of the Washington Traffic Commission. “We encourage everyone to familiarize themselves with the priorities and strategies of the plan to positively contribute to safety on our roadways.”

The Washington Traffic Safety Commission created a video in which state residents were asked what they believe traffic safety goals should be for the state and for their families. The video explains Washington State’s goal of “Target Zero,” and can be viewed at http://youtu.be/zaT6d1pwBEE. Additional information on Target Zero is available at http://www.wtsc.wa.gov/target-zero/.

Target Zero

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